The Blackstone Valley

Blackstone Valley Chamber of Commerce Banner Ads

- A Member Benefit -

Chamber Members, let the Chamber help you target your customers online! Reach 50,000 visitors to the Chamber website. Take advantage of the Chamber's quarter million pageviews. It's easy, effective, and inexpensive.

Specs and Pricing

Program

There are currently two size options in the banner ad program: 125x125 (square) and 125x240 (tall rectangle). Banners run in the left column on most pages on the www.blackstonevalley.org website, underneath the left column navigation links. Please note that banners do not display on PDFs or certain pre-formatted pages; however, we have added banner ads to the Member Directory, which after the homepage is the most visited part of the site.

Rates

125 x 125 Square "Button" Banner Ad Specs

• Dimensions: 125 pixels wide x 125 pixels high
• Supported File Formats:
  • GIF format - 72 dpi
  • Animated GIF - 72 dpi
  • JPEG/JPG format - 72 dpi
  • Flash - must follow Macromedia Flash click-tag guidelines
  • Non-accepted formats: Java, Java Applet, Video
  • Maximum File size: 25k (preferred: < 15k)
  • Links: Every banner requires a working redirect URL provided with the banner

Target Links: Every banner requires a working redirect URL provided with the banner - the link can be to your main website or to a specific page within your site. The redirect URL should be embedded in Flash files as specified by Macromedia.

125 x 240 Tall Rectangle Banner Ad Specs

• Dimensions: 125 pixels wide x 240 pixels high
• Supported File Formats:
  • GIF format - 72 dpi
  • Animated GIF - 72 dpi
  • JPEG/JPG format - 72 dpi
  • Flash - must follow Macromedia Flash click-tag guidelines
  • Non-accepted formats: Java, Java Applet, Video
  • Maximum File size: 50k (preferred: < 15k)
  • Links: Every banner requires a working redirect URL provided with the banner

Target Links: Every banner requires a working redirect URL provided with the banner - the link can be to your main website or to a specific page within your site. The redirect URL should be embedded in Flash files as specified by Macromedia.

Reports

The host will make ad impression (number of times an ad was served) and clickthrough rate (the number of times someone clicked on an ad) reports available to the Chamber on a quarterly basis; the Chamber can then at its option extract these reports for members who desire reports.

Creative

The Chamber may provide creative for any members who cannot or do not want to provide their own creative. The cost of ad creative depends on a number of factors, including the type of ad, the complexity of the ad, and revisions of the ad. Please contact the Chamber for more info.

It is expected that ads are delivered to the Chamber ready to deploy and in accordance with the ad specs below. If there is a problem with the creative (incorrect format, banner too large, etc.), either the member will rework the ad to meet the specs or the Chamber can rework or recreate the ad as necessary based on an hourly rate of $75.

The Chamber's website host can provide bridge pages for members who do not have their own websites for an additional fee; if a member is interested in this option, please contact the Chamber for details.

Terms

Terms of sale: Net 30 days from invoice date upon approval of credit. Commissions: rates stated are net rates, advertising agencies should contact the Chamber for gross rates to utilize for commission based sales.

Cancellations: notice of cancellation of advertising must be received in writing prior to the scheduled start date. If the Chamber or its agents have provided creative for a cancelled commitment a creative charge of $150 may be billed at the Chamber's discretion.

Conditions:

1. All ads are accepted subject to provisions of the current rate card. Rates are subject to change upon notice of the Chamber and as published on the Chamber website.
2. All advertisements are accepted and published entirely on the representation that the agency and/or advertiser are properly authorized to publish the entire contents and subject matter thereof. It is understood that, in consideration of the publication of advertisements, the advertiser and/or agency will indemnify and hold the Chamber and its Host harmless from and against any claims or suits of libel, violation of rights of privacy, plagiarism, trademark and copyright infringement, and other claims based on the contents or subject matter of such publication.
3. The Chamber reserves the right to reject any and all advertising that the Chamber feels is not in keeping with the Chamber's standards, policies and principles.
4. The Chamber will not be bound by any conditions, printed or otherwise, appearing on any order blank, insertion order or contract when they conflict with the terms or conditions of this rate card, or any amendment thereof.
5. The Chamber shall not be liable to any costs or damages if for any reason it fails to publish an advertisement. The liability of the Chamber or its Host for such an error will not exceed the cost of the space occupied by the error.
6. Advertisers and their agencies will be presumed to have read this card and agreed to its conditions without further contact or notice.
7. The Chamber reserves the right to modify this program at any time.